Why Beets in PureClean Performance Products? Protein in PureClean Protein, Beet Juice Half-Life, and Best Hydration for Intra-Workout

Welcome to the Ask Dr. Cohen series, part #10!

Got a question? Use this form or use the chat button to have your question(s) answered by Dr. Cohen for next time.

Why do PureClean Performance products include so many beets?

Nitric oxide is often referred to as “the miracle molecule” for a reason. Its ability to improve endurance, performance, energy, blood pressure, cardiovascular health, blood flow, and longevity is unmatched in the natural nutrient world. The benefits of nitric oxide are derived from eating foods that are high in naturally occurring dietary nitrates (not the synthetic preservatives). Nitric oxide improves the rate of oxygen delivery to the body’s cells and tissues. The end result? With enough nitric oxide on board, a difficult physical effort feels easier, and recovery improves too.

A vast number of research studies confirm that the most optimal source of dietary nitrates is beetroot juice, due to its high concentration of natural nitrates, powerful antioxidants, and heart-healthy betalains. That’s why we recommend:

• PureClean Beet™ Juice Powder
• ChocoBerry Blast™ superfood formula
• UnBeetABrew™ health & performance coffee

These products contain juice of beets grown in U.S. high-nitrate soil, yielding ~3× more nitric oxide potential than average sources. That means you’ll actually be getting the performance and health benefits you’re paying for.

How much protein is in PureClean Protein?

PureClean Protein contains 25 g total protein per serving. Of this:

• ~15 g is complete collagen protein (cartilage-based)
• ~10 g is a full amino acid spectrum from meat

This combination ensures you get both essential amino acids (EAAs) and collagen-based aminos (proline, glycine), which are critical for connective tissue and recovery. Whey protein has more mTOR-driving leucine than PureClean Protein, but lacks collagen almost entirely. For maximum anabolic effect, you can add 2 g of leucine per serving. We don’t currently include this boost in the vanilla version for flavor reasons, but a cocoa version is in development.

In the meantime, the combo of PureClean Protein vanilla plus FundAminos will cover all your EAA and collagen needs.

What is the half-life of beet juice powder and UnBeetABrew?

The benefits and half-life vary based on nitric oxide levels, metabolism, and activity. Generally:

• UnBeetABrew starts working ~30 minutes after consumption.
• Peak effects last ~1 hour, with many users feeling benefits up to 2–3 hours.

Taking UnBeetABrew before training ensures you’re primed for performance rather than trying to “catch up” mid-session.

What is the best hydration and fuel product for intra-workout?

It depends on the kind of racing:

• Endurance racing: Combine FundAminos with a clean carb blend.
• Pre-workout/training: Try the UnBeetABrew + PeakATP bundle, 30 minutes prior (benefits last ~2 hours).
• Hydration: Add pink salt and trace mineral drops from the MLP formulary.

A direct intra-workout hydration product is something we are actively developing.

Continue the series: Ask Dr. Cohen #9  |  Ask Dr. Cohen #11

The Highest Bar. Life Elevated. PureClean Performance