Dr. Rick's Insights

For decades, we’ve been told health and performance is about genes and choices: what you inherited and what you eat.That story made sense—until the data stopped adding up. Until our health started to decline faster than a dropped ball off a cliff.  If DNA and diet were destiny, identical twins would age the same. They don’t.If clean food and perfect macros guaranteed performance, every athlete on a controlled program would recover and perform philologically identically. They don’t.If toxins, "suspect medicine" and bad habits were the real killers, people wouldn't die as soon or, conversely, live as long as you would...

Nature’s Most Potent Source of Vitamin C and Antioxidant Defense By Dr. Rick Cohen, M.D. AMLA-C delivers a pure, natural form of vitamin C derived from amla (also known as Indian gooseberry), one of the most nutrient-dense fruits on earth. Unlike synthetic ascorbic acid, Amla provides vitamin C in its full-spectrum plant matrix, rich in polyphenols, tannins, and bioflavonoids that enhance absorption and antioxidant activity. What Is Amla? Amla (Phyllanthus emblica) is a small, tart fruit revered in Ayurvedic medicine for over 3,000 years. In Sanskrit, it’s called “Amalaki,” meaning “the sustainer” — a title reflecting its wide range of...

Science That Lasts. Real Nutrition. Become Your Best Self & Live Your Best Life! In one review of the world’s most-cited medical studies, 41% were later proven wrong or exaggerated. That means almost half of what the world once believed as “settled science”… wasn’t. That’s not a scandal—it’s a warning.Science evolves. Truth requires endurance.And in the health and performance world, hype burns out faster than CRISPER can edit DNA. At PureClean Performance, we’ve been here almost twenty years Through every supplement fad, influencer wave, and “game-changing” launch that vanished six months later—we stayed the course. Because our foundation was never...

What’s the Difference & Better Creatine Supplement? By Dr. Rick Cohen, M.D. Creatine remains one of the most scientifically supported supplements in sports and clinical nutrition — enhancing strength, muscle performance, and recovery. Yet new delivery systems, such as liposomal creatine, have emerged with claims of improved absorption and fewer digestive side effects. So what does the research suggest? And how does it compare to traditional creatine monohydrate? What Is Liposomal Creatine? Liposomal creatine is a next-generation formulation where creatine molecules are encapsulated inside microscopic lipid (fat) spheres called liposomes. These structures protect creatine from degradation in the digestive tract...